This Sheels (shoe store) commercial took us completely by surprise.
Normally the most inspirational commercial of the year is THIS one for the 2011 Ironman World Championships.
But this year, and perhaps because we've "been there and done that" so many times with the formulaic NBC coverage of the Kona Ironman World Championships...we think that the triathlon commercial (below) is this year's most inspirational tri commercial.
The best part of this video is that for almost 90 percent of the commercial, you don't really even know that it is a commercial. It could just be story of your triathlon training life.
Check it out for yourself below to see if you agree.